We interrupt this commercial
Now that wasn’t so hard
Or was it?
How many times a day is our consciousness breached by some form of commercial interruption? Way too many times! I consider this commercial assault a major form of violence in our culture. This short poem is geared to get the reader to think about taking back these interruptions and reclaiming our consciousness. Rather than the commercial interrupting us, we interrupt this commercial. Initially, this may not be difficult. A momentary victory is not difficult to achieve. However, the assault of commercial interruptions is so pervasive and penetrating that keeping them out of our consciousness requires constant discipline. In the long run, avoiding those settings where commercial interruptions are prevalent is probably the best strategy. Like any kind of mindfulness or meditation practice, maintaining complete control over where the mind goes is probably impossible. Nevertheless, we can train our minds to let go the commercial interruptions and build associations in our mental state that eventually rate these commercial interruptions as not worth paying attention to. Another suggestion on the social front would be not to buy any of the crap that’s advertised. This is not really that difficult since most of the crap that’s advertised is crap. Questioning consumption and consumerism, as well as living a simple life, are long-term strategies to interrupt the violent assaults of commercials. Also, given the sloganeering and design work that I do, I like to parody and satirize the vanity and absurdity of many commercial endeavors. I find this method of fighting back both cathartic and joy producing. May the farce be with you as well!